Real Estate
Carolyn Botts Real Estate facilitates a pivotal moment in someone’s life - buying a home! This top real estate agent needed a logo that represented all that comes with the monumental occasion of purchasing a house.
The bright, warm tones in the color palette convey optimism and welcome a sense of opportunity for clients. These colors also reflect the client's personality which is empathetic and relationship-oriented. For a best-in-class business woman who is a perceptive problem solver, cool tones and neutrals balance the pops of color and add strength and reliability. An elegant, bold font was chosen to stand out from the crowd and I paired it with a slender italic for a sense of timeless sophistication. The handwritten font adds a hint of enthusiasm. This brand was intended to feel energetic and fresh with a polished sense of professionalism.
Custom Logo Design | Ideation for Branded Products an Promotionals
Moodboard
Colors
POLISHED
empathetic
RELATIONAL
elevated
OPTIMISTIC
personal
RELIABLE
comfortable
Keywords
sunshine
playground
cranberry
Serenity
cotton